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01Multi-agent campaign system
ZS Associates · US pharma

Pharma Marketing Asset Studio

$1M revenue influenced · 66% less manual effort

A pharma campaign content system that combines specialist agents, hybrid retrieval, and quality evaluation to turn a campaign brief into grounded marketing assets.

  • Generate campaign assets from a brief and retrieved brand context
  • Coordinate specialist steps with agent handoffs and tools
  • Track 10+ quality metrics; response quality improved 38%
HIGH LEVEL DESIGNSELECT A STEP TO EXPLORE
STEP 01 / 05Campaign brief

Channel, audience, objective

RUNTIME / SYSTEM LAYER
OpenSearchLLM evaluation framework10+ quality metrics
Sanitized high-level view of the shipped workflow. Internal implementation details are intentionally omitted.
WHAT I BUILT

From the constraint
to the system.

Designed the multi-agent flow and retrieval integration, then built evaluation coverage around the quality dimensions that mattered in production. The evaluation framework tracked 10+ metrics; response quality improved 38%, with production errors reduced by up to 50%.

END-TO-END PATH
01Campaign brief
02Orchestrate task and tools
03Retrieve relevant brand context
04Generate channel-ready asset
05Evaluate quality and grounding
MORE SYSTEM DESIGNSBrowse all five systems
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